Browsing by Author rp01100

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TitleAuthor(s)Issue Date
 
A relational approach to counterfeit reduction: evidence from China
Proceeding/Conference:European Marketing Academy Conference, EMAC 2015
2015
 
2006
 
2001
 
1989
 
1990
 
Animosity Across Nations: Conceptualization, Formation and Impacts in International Joint Ventures
Proceeding/Conference:Academy of International Business Frontiers Conference
2004
 
1994
 
1999
 
Brand Equity Research in China
Proceeding/Conference:National Science Foundation China Conference
2004
 
1997
 
1999
 
China's Transition and Its Impact on International Business
Proceeding/Conference:Chinese Management Centre
2000
 
China's transition and its implications for international business
Journal:Journal of International Business Studies
2001
 
2004
 
Cooperative strategies between foreign firms in an overseas country
Journal:Journal of International Business Studies
1996
 
Cooperative strategies of foreign firms in China
Book:In: Beamish P. and Killing P. (eds), Co-operative Alliances: Asia Pacific Perspectives
1997
 
2013
 
1999
 
Developing and teaching a doctoral international marketing research seminar: issues, experiences and rewards
Book:In: Cavusgil T.S. and Horn N. (eds.), Internationalizing Doctoral Education in Business
1997
 
2003