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	Title	Author(s)	Issue Date	Views
	A relational approach to counterfeit reduction: evidence from China Proceeding/Conference:European Marketing Academy Conference, EMAC 2015	Leung, FF Tse, DKC Kim, S	2015
	Customer Centricity and Customer Co-creation in Services: The Double-Edged Effects Book:Handbook on Customer Centricity: Strategies for Building a Customer-Centric Organization	Yim, CKB Chan, KW Tse, CH Leung, FF	2019	232
	Engaging Customer Cocreation in New Product Development Through Foreign Subsidiaries: Influences of Multinational Corporations’ global Integration and Local Adaptation Mechanisms Journal:Journal of International Marketing	Leung, FF Tse, CH Yim, CK	2020	55
	Follower Size of Online Influencers Proceeding/Conference:Association for Consumer Research Conference	Leung, FF Wang, M Kim, S FANG, X	2022
	Highlighting Effort Versus Talent in Service Employee Performance: Customer Attributions and Responses Journal:Journal of Marketing	Leung, FF Kim, S Tse, CH	2020	61
	Role Of Conventional Ads In A Digital Age: Effects Of Internet And Conventional Advertising On Brand Awareness And Brand Desire In China Journal:International Journal of Electronic Commerce Studies	Chan, TH LEUNG, FF Tan, P Tse, DKC	2015	72
	Talented (vs. Hard-working) Is Machine-like: Impact of Service Employee Performance Attribution on Relationship Expectation Proceeding/Conference:Association for Consumer Research European Conference	Leung, FF Kim, S Tse, CH	2018	40
	Talented (vs. Hard-working) Is Machine-like: Impact of Service Employee Performance Attribution on Relationship Expectation Proceeding/Conference:European Marketing Academy Conference, EMAC 2018	Leung, FF Kim, S Tse, C	2018

Showing results 1 to 8 of 8