Showing results 1 to 2 of 2
| Title | Author(s) | Issue Date | |
|---|---|---|---|
New Product Research Book:History of Marketing Science (2nd edition) | 2022 | ||
When the Irrelevant Becomes Relevant: The Power of Theme-Irrelevant Talk in Game Livestreaming Proceeding/Conference:The Association for Consumer Research Conference | 2022 |