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Conference Paper: Bunch of Jerks: When Brands Reappropriate Insults

TitleBunch of Jerks: When Brands Reappropriate Insults
Authors
Du, KatherineZhou, LingruiCutright, Keisha
Issue Date28-Oct-2023
Persistent Identifierhttp://hdl.handle.net/10722/348603

 

DC FieldValueLanguage
dc.contributor.authorDu, Katherine-
dc.contributor.authorZhou, Lingrui-
dc.contributor.authorCutright, Keisha-
dc.date.accessioned2024-10-10T00:31:56Z-
dc.date.available2024-10-10T00:31:56Z-
dc.date.issued2023-10-28-
dc.identifier.urihttp://hdl.handle.net/10722/348603-
dc.languageeng-
dc.relation.ispartofAssociation for Consumer Research Conference 2023 (26/10/2023-29/10/2023, Seattle)-
dc.titleBunch of Jerks: When Brands Reappropriate Insults-
dc.typeConference_Paper-

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