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Conference Paper: Is Money Worth Saving? Money Anthropomorphism Increases Saving Behavior

TitleIs Money Worth Saving? Money Anthropomorphism Increases Saving Behavior
Authors
Wang, LKim, SZhou, X
Issue Date2017
PublisherAssociation for Consumer Research. The Journal's web site is located at https://www.acrwebsite.org/web/conferences/proceedings.aspx
Citation
48th Annual Association for Consumer Research (ACR) North America Conference 2017, San Diego, California, 26-29 October 2017. In Advances in Consumer Research: North American Conference Proceedings, 2017, v. 45, p. 350-351 How to Cite?
Description4.5 New Perspectives on Anthropomorphism: Examining the Role of Anthropomorphism in Financial Decision-Making and Consumer Welfare - no. 1
Persistent Identifierhttp://hdl.handle.net/10722/243513
ISSN
0098-9258
2023 SCImago Journal Rankings: 0.133

 

DC FieldValueLanguage
dc.contributor.authorWang, L-
dc.contributor.authorKim, S-
dc.contributor.authorZhou, X-
dc.date.accessioned2017-08-25T02:55:49Z-
dc.date.available2017-08-25T02:55:49Z-
dc.date.issued2017-
dc.identifier.citation48th Annual Association for Consumer Research (ACR) North America Conference 2017, San Diego, California, 26-29 October 2017. In Advances in Consumer Research: North American Conference Proceedings, 2017, v. 45, p. 350-351-
dc.identifier.issn0098-9258-
dc.identifier.urihttp://hdl.handle.net/10722/243513-
dc.description4.5 New Perspectives on Anthropomorphism: Examining the Role of Anthropomorphism in Financial Decision-Making and Consumer Welfare - no. 1-
dc.languageeng-
dc.publisherAssociation for Consumer Research. The Journal's web site is located at https://www.acrwebsite.org/web/conferences/proceedings.aspx-
dc.relation.ispartofAdvances in Consumer Research-
dc.relation.ispartofAssociation for Consumer Research (ACR) North America Conference 2017-
dc.titleIs Money Worth Saving? Money Anthropomorphism Increases Saving Behavior-
dc.typeConference_Paper-
dc.identifier.emailKim, S: sarakim@hku.hk-
dc.identifier.authorityKim, S=rp01613-
dc.identifier.hkuros275147-
dc.identifier.volume45-
dc.identifier.spage350-
dc.identifier.epage351-
dc.publisher.placeUnited States-
dc.identifier.issnl0098-9258-

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