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Conference Paper: Alleviating customers' crowding perceptions: the role of contrived similarity and its valence and importance
| Title | Alleviating customers' crowding perceptions: the role of contrived similarity and its valence and importance |
|---|---|
| Authors | |
| Issue Date | 2016 |
| Citation | The 38th ISMS Marketing Science Conference, Fudan University, Shanghai, China, 16-18 June 2016. How to Cite? |
| Persistent Identifier | http://hdl.handle.net/10722/232813 |
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Yim, BCK | - |
| dc.contributor.author | Zou, W | - |
| dc.contributor.author | Wan, WE | - |
| dc.date.accessioned | 2016-09-20T05:32:36Z | - |
| dc.date.available | 2016-09-20T05:32:36Z | - |
| dc.date.issued | 2016 | - |
| dc.identifier.citation | The 38th ISMS Marketing Science Conference, Fudan University, Shanghai, China, 16-18 June 2016. | - |
| dc.identifier.uri | http://hdl.handle.net/10722/232813 | - |
| dc.language | eng | - |
| dc.relation.ispartof | INFORMS Marketing Science Conference | - |
| dc.relation.ispartof | ISMS Marketing Science Conference | - |
| dc.title | Alleviating customers' crowding perceptions: the role of contrived similarity and its valence and importance | - |
| dc.type | Conference_Paper | - |
| dc.identifier.email | Yim, BCK: yim@business.hku.hk | - |
| dc.identifier.email | Wan, WE: ewan@business.hku.hk | - |
| dc.identifier.authority | Yim, BCK=rp01122 | - |
| dc.identifier.authority | Wan, WE=rp01105 | - |
| dc.identifier.hkuros | 264770 | - |
