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Conference Paper: 'Calm but Cruel': How Self-Affirmation Changes Word-of-Mouth Intentions for the Self versus Others

Title'Calm but Cruel': How Self-Affirmation Changes Word-of-Mouth Intentions for the Self versus Others
Authors
Issue Date2013
PublisherSociety for Consumer Psychology (SCP).
Citation
The Winter Conference of the Society for Consumer Psychology (SCP), San Antonio, Texas, USA, 28 February-2 March 2013. In the Proceedings of the Winter Conference of the Society for Consumer Psychology (SCP), 2013, p. 53-54 How to Cite?
DescriptionSession 2.1 Symposium: Self-identity Motives in Consumer Behavior: When Initial Focus on the Self Ironically Leads to the Opposite of Self-Absorption
Fulltext of the proceedings in: http://www.myscp.org/pdf/conference%20documents/SCP2013_Proceedings06022013.pdf
Persistent Identifierhttp://hdl.handle.net/10722/187709

 

DC FieldValueLanguage
dc.contributor.authorKim, Sen_US
dc.contributor.authorMcGill, Aen_US
dc.date.accessioned2013-08-21T07:10:34Z-
dc.date.available2013-08-21T07:10:34Z-
dc.date.issued2013en_US
dc.identifier.citationThe Winter Conference of the Society for Consumer Psychology (SCP), San Antonio, Texas, USA, 28 February-2 March 2013. In the Proceedings of the Winter Conference of the Society for Consumer Psychology (SCP), 2013, p. 53-54en_US
dc.identifier.urihttp://hdl.handle.net/10722/187709-
dc.descriptionSession 2.1 Symposium: Self-identity Motives in Consumer Behavior: When Initial Focus on the Self Ironically Leads to the Opposite of Self-Absorption-
dc.descriptionFulltext of the proceedings in: http://www.myscp.org/pdf/conference%20documents/SCP2013_Proceedings06022013.pdf-
dc.languageengen_US
dc.publisherSociety for Consumer Psychology (SCP).en_US
dc.relation.ispartofWinter Conference of the Society for Consumer Psychologyen_US
dc.title'Calm but Cruel': How Self-Affirmation Changes Word-of-Mouth Intentions for the Self versus Othersen_US
dc.typeConference_Paperen_US
dc.identifier.emailKim, S: sarakim@hku.hken_US
dc.identifier.authorityKim, S=rp01613en_US
dc.identifier.hkuros217330en_US
dc.identifier.spage53-
dc.identifier.epage54-
dc.publisher.placeUnited States-

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