Browsing "Faculty of Business and Economics (HKU Business School)" by Author zhu, m

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TitleAuthor(s)Issue Date
 
Consumer Adoption of Artificial Intelligence: The Role of Variety in Product Design
Proceeding/Conference:ISMS Marketing Science Conference / INFORMS Marketing Science Conference
2019
 
2009
 
The Upside of Social Crowding on Consumer Product Preference
Proceeding/Conference:ISMS Marketing Science Conference 2019 / INFORMS Marketing Science Conference
2019