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Dr Zayts, Olga A

Associate Professor




I arrived in Hong Kong in December 2003 after completing my PhD studies in St. Petersburg, Russia, and have researched and taught in this vibrant city ever since. My areas of expertise and research interests broadly include interactional approaches to professional communication, in particular in healthcare and business settings.

In the past few years I have been working on a number of research projects studying social interactions in the genetic counselling and prenatal screening contexts in Hong Kong in collaboration with public hospitals and the Clinical Genetic Services of Hong Kong. I have also been studying business interactions in a number of large international corporations and privately-owned businesses.

Currently I lead Health Communication Research Cluster at the Center for the Humanities and Medicine, HKU where I also serve as a Board Member; and I am a member of the Consortium on Clinical Genetics and Genomic Medicine (Hong Kong West Cluster (HKWC)/HKU) that strives to improve genetic and genomic services in Hong Kong. Besides work, I also love spending time with my two sons and enjoy trail running around Asia.

For the latest development of 'Language in Healthcare' (LiH), an inter-disciplinary academic initiative seeking to research, facilitate, and enhance healthcare communications, please check

Honours, Awards & Prizes
AwardeesAward DateHonours / Awards / PrizesCategory
2021-09-01Humanities and Social Sciences Prestigious Fellowship Scheme 2021/22: Research Grants Council (RGC)
Research Achievement
2012-12-01Faculty Knowledge Exchange Award: Faculty of Arts, the University of Hong Kong
2013-08-01Doris Zimmern HKU-Cambridge Hughes Hall Fellowship 2013-2014
Research Achievement
2015-04-01Faculty Research Award for Junior Tenure-Track Professoriate Staff: Faculty of Arts, the University of Hong Kong
Research Achievement
Honorary Professor: Hubei University of Medicine, 湖北医药学院
2017-07-01King’s/HKU Fellowship Award 2017/2018: The University of Hong Kong
Research Achievement
Professional Societies
Term PeriodPositionProfessional Societies
2020-currentAdvisory Board memberQualitative Health Communication (journal)
2014-2017Editorial board memberEast Asian Pragmatics, journal
2012-2014Board MemberCenter for the Humanities and Medicine, HKU
01/06/2019-currentFounding DirectorResearch and Impact Initiative for Communication in Healthcare (HKU RIICH)
01/02/2019-currentFounding memberInternational Consortium for Communication in Healthcare (IC4CH)
2016-currentMemberThe Consortium for Research for Language Policy and Education, Faculty of Education, HKU
Media Contact Directory
Area of Expertise:
Area of Expertise (EN)Area of Expertise (ZH)
Professional communication
Intercultural communication
(Interactional) Pragmatics
Discourse analysis
Conversation analysis
Spoken Languages:
Spoken Language(s) (EN)Spoken Language(s) (ZH)
Written Languages:
Written Language(s) (EN)Written Language(s) (ZH)
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