Showing results 1 to 1 of 1
Title | Author(s) | Issue Date | Views | |
---|---|---|---|---|
Befriending the Enemy: The Effects of Observing Brand-to-Brand Praise on Consumer Evaluations and Choices Journal:Journal of Marketing | 2022 |
Title | Author(s) | Issue Date | Views | |
---|---|---|---|---|
Befriending the Enemy: The Effects of Observing Brand-to-Brand Praise on Consumer Evaluations and Choices Journal:Journal of Marketing | 2022 |