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Conference Paper: What Are People's Concerns During Different Disaster Stages?: A Case Study of COVID-19
Title | What Are People's Concerns During Different Disaster Stages?: A Case Study of COVID-19 |
---|---|
Authors | |
Keywords | Virality Personal conern COVID-19 Content analysis |
Issue Date | 2022 |
Publisher | Association for Information Systems. |
Citation | Pacific Asia Conference on Information Systems (PACIS) (Virtual Conference), Taipei-Sydney, July 5-9, 2022 How to Cite? |
Abstract | Existing content analysis literature on the virality of social media posts focuses on
emotion and topics. During a disaster, a lack of attention to other psychological features
rather than emotion may result in unsatisfactory social media content analysis. By
referring to Terror Management Theory and information avoidance against
materialism, we conducted a logistic regression study using COVID-19-related data
collected on Weibo. We identified the negative effect of personal concern-related words
on social media posts’ virality and the effect of specific concerns varies in different stages
of a disaster. Theoretically, our study contributes to adding literature on social media
content analysis about virality. On practical implications, we provide guidance on the
wording of business advertisements and government announcements on social media
during a life-threatening disaster. |
Description | Theme: AI-IS-ASIA (ARTIFICIAL INTELLIGENCE, INFORMATION SYSTEMS, IN PACIFIC ASIA); Paper number 1051 |
Persistent Identifier | http://hdl.handle.net/10722/314825 |
DC Field | Value | Language |
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dc.contributor.author | E, F | - |
dc.contributor.author | Yang, L | - |
dc.contributor.author | Chau, MCL | - |
dc.date.accessioned | 2022-08-05T09:35:17Z | - |
dc.date.available | 2022-08-05T09:35:17Z | - |
dc.date.issued | 2022 | - |
dc.identifier.citation | Pacific Asia Conference on Information Systems (PACIS) (Virtual Conference), Taipei-Sydney, July 5-9, 2022 | - |
dc.identifier.uri | http://hdl.handle.net/10722/314825 | - |
dc.description | Theme: AI-IS-ASIA (ARTIFICIAL INTELLIGENCE, INFORMATION SYSTEMS, IN PACIFIC ASIA); Paper number 1051 | - |
dc.description.abstract | Existing content analysis literature on the virality of social media posts focuses on emotion and topics. During a disaster, a lack of attention to other psychological features rather than emotion may result in unsatisfactory social media content analysis. By referring to Terror Management Theory and information avoidance against materialism, we conducted a logistic regression study using COVID-19-related data collected on Weibo. We identified the negative effect of personal concern-related words on social media posts’ virality and the effect of specific concerns varies in different stages of a disaster. Theoretically, our study contributes to adding literature on social media content analysis about virality. On practical implications, we provide guidance on the wording of business advertisements and government announcements on social media during a life-threatening disaster. | - |
dc.language | eng | - |
dc.publisher | Association for Information Systems. | - |
dc.relation.ispartof | PACIS 2022: Pacific Asia Conference on Information Systems (PACIS) | - |
dc.subject | Virality | - |
dc.subject | Personal conern | - |
dc.subject | COVID-19 | - |
dc.subject | Content analysis | - |
dc.subject | - | |
dc.title | What Are People's Concerns During Different Disaster Stages?: A Case Study of COVID-19 | - |
dc.type | Conference_Paper | - |
dc.identifier.email | Chau, MCL: mchau@business.hku.hk | - |
dc.identifier.authority | Chau, MCL=rp01051 | - |
dc.identifier.hkuros | 334734 | - |
dc.publisher.place | Taipei, Taiwan | - |