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Conference Paper: Can Mobile App Usage Help Predict Firm-Level Stock Returns?

TitleCan Mobile App Usage Help Predict Firm-Level Stock Returns?
Authors
Issue Date2019
PublisherAssociation for Information Systems (AIS). The Proceedings' web site is located at https://aisel.aisnet.org/icis2019/
Citation
Fortieth International Conference on Information Systems (ICIS) 2019, Munich, Germany, 15-18 December 2019 How to Cite?
AbstractMobile app market is one of the fast-growing segments of the mobile industry. With the increasing app users, mobile app market provides a new source of information that could potentially help predict a firm’s future financial performance. This paper investigates the relationship between mobile app usage and future stock returns. We utilize a panel data set of 326 public firms that have released mobile apps on the Apple iOS App Store or Google Play Store. Our results show that monthly abnormal app downloads and abnormal daily users are positively associated with the next-month abnormal stock returns, suggesting that mobile app usage can help predict firm-level future stock returns. The findings are robust to the inclusion of different sets of controls. Collectively, this study provides new insights for investors with respect to the predictive value of mobile app usage data.
DescriptionSession: Financial Analytics II (Short paper)
Persistent Identifierhttp://hdl.handle.net/10722/275443
ISBN

 

DC FieldValueLanguage
dc.contributor.authorYuan, Z-
dc.contributor.authorChen, H-
dc.date.accessioned2019-09-10T02:42:40Z-
dc.date.available2019-09-10T02:42:40Z-
dc.date.issued2019-
dc.identifier.citationFortieth International Conference on Information Systems (ICIS) 2019, Munich, Germany, 15-18 December 2019-
dc.identifier.isbn978-0-9966831-9-7-
dc.identifier.urihttp://hdl.handle.net/10722/275443-
dc.descriptionSession: Financial Analytics II (Short paper)-
dc.description.abstractMobile app market is one of the fast-growing segments of the mobile industry. With the increasing app users, mobile app market provides a new source of information that could potentially help predict a firm’s future financial performance. This paper investigates the relationship between mobile app usage and future stock returns. We utilize a panel data set of 326 public firms that have released mobile apps on the Apple iOS App Store or Google Play Store. Our results show that monthly abnormal app downloads and abnormal daily users are positively associated with the next-month abnormal stock returns, suggesting that mobile app usage can help predict firm-level future stock returns. The findings are robust to the inclusion of different sets of controls. Collectively, this study provides new insights for investors with respect to the predictive value of mobile app usage data.-
dc.languageeng-
dc.publisherAssociation for Information Systems (AIS). The Proceedings' web site is located at https://aisel.aisnet.org/icis2019/-
dc.relation.ispartofInternational Conference on Information Systems (ICIS)-
dc.titleCan Mobile App Usage Help Predict Firm-Level Stock Returns?-
dc.typeConference_Paper-
dc.identifier.emailChen, H: chen19@hku.hk-
dc.identifier.authorityChen, H=rp02520-
dc.description.naturepostprint-
dc.identifier.hkuros303163-
dc.publisher.placeMunich, Germany-

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