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Student Project: The representation and projection of Hong Kong and Asia through corporation branding : British Airways as case study

TitleThe representation and projection of Hong Kong and Asia through corporation branding : British Airways as case study
Authors
Wang, Haitian, Elizabeth
Issue Date2016
PublisherThe University of Hong Kong (Pokfulam, Hong Kong)
Citation
Wang, H. E.. (2016). The representation and projection of Hong Kong and Asia through corporation branding : British Airways as case study. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR.
DegreeMaster of Social Sciences in Media, Culture and Creative Cities
SubjectBrand name products - China - Hong Kong
Dept/ProgramMedia, Culture and Creative Cities
Persistent Identifierhttp://hdl.handle.net/10722/246737

 

DC FieldValueLanguage
dc.contributor.authorWang, Haitian, Elizabeth-
dc.date.accessioned2017-09-25T05:01:26Z-
dc.date.available2017-09-25T05:01:26Z-
dc.date.issued2016-
dc.identifier.citationWang, H. E.. (2016). The representation and projection of Hong Kong and Asia through corporation branding : British Airways as case study. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR.-
dc.identifier.urihttp://hdl.handle.net/10722/246737-
dc.languageeng-
dc.publisherThe University of Hong Kong (Pokfulam, Hong Kong)-
dc.relation.ispartofCapstone Project-
dc.rightsThe author retains all proprietary rights, (such as patent rights) and the right to use in future works.-
dc.rightsThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.-
dc.subject.lcshBrand name products - China - Hong Kong-
dc.titleThe representation and projection of Hong Kong and Asia through corporation branding : British Airways as case study-
dc.typeStudent_Project-
dc.description.thesisnameMaster of Social Sciences in Media, Culture and Creative Cities-
dc.description.thesislevelMaster-
dc.description.thesisdisciplineMedia, Culture and Creative Cities-
dc.description.naturepublished_or_final_version-
dc.identifier.mmsid991043958495703414-

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