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Student Project: Social health of a brand in a nonprofit context
Title | Social health of a brand in a nonprofit context |
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Authors | |
Issue Date | 2016 |
Publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
Citation | Yip, J.. (2016). Social health of a brand in a nonprofit context. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. |
Degree | Master of Social Sciences |
Subject | Non-governmental organizations - China - Hong Kong Branding (Marketing) - China - Hong Kong |
Dept/Program | Social Work and Social Administration |
Persistent Identifier | http://hdl.handle.net/10722/246717 |
DC Field | Value | Language |
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dc.contributor.author | Yip, Jennifer | - |
dc.date.accessioned | 2017-09-25T05:01:22Z | - |
dc.date.available | 2017-09-25T05:01:22Z | - |
dc.date.issued | 2016 | - |
dc.identifier.citation | Yip, J.. (2016). Social health of a brand in a nonprofit context. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. | - |
dc.identifier.uri | http://hdl.handle.net/10722/246717 | - |
dc.language | eng | - |
dc.publisher | The University of Hong Kong (Pokfulam, Hong Kong) | - |
dc.relation.ispartof | Capstone Project | - |
dc.rights | The author retains all proprietary rights, (such as patent rights) and the right to use in future works. | - |
dc.rights | This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. | - |
dc.subject.lcsh | Non-governmental organizations - China - Hong Kong | - |
dc.subject.lcsh | Branding (Marketing) - China - Hong Kong | - |
dc.title | Social health of a brand in a nonprofit context | - |
dc.type | Student_Project | - |
dc.description.thesisname | Master of Social Sciences | - |
dc.description.thesislevel | Master | - |
dc.description.thesisdiscipline | Social Work and Social Administration | - |
dc.description.nature | published_or_final_version | - |
dc.identifier.mmsid | 991043958495303414 | - |