Enhancement of competitiveness of commercial building through green building accreditation

Abstract

Environmental protection has become increasingly concerned by from the government, general public and private sector in recent decades. Recently, the concept of green or sustainability, which has come out as a more comprehensive concept than environment conservation, is getting more concern and discussion as well. This dissertation starts with an introduction on the background, scope of study, methodology and data collection. Then, it goes to literature review on concept of green building, environmental management system and marketing strategies as well as development of environmental protection and green building accreditation in Hong Kong. After that, a case study on 248 Queen’s Road East will be conducted for identifying its existing environmental measures and potential for improvement on green management system. Face-to-face interviews and a questionnaire survey were conducted to collect the relevant information or opinions from the property manager and tenants for exploring the progress of improvement in their environmental management and performance as well as its impact to enhancement of competitiveness to the building through achieving green building accreditation.