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Conference Paper: Determinants of brand equity in e-business: An exploratory study'

TitleDeterminants of brand equity in e-business: An exploratory study'
Authors
Chau, PYKGwee, Y.THui, K.L
Issue Date2002
Citation
Proceedings of the Twenty-Third International Conference on Information Systems (ICIS 2002), n. CD-ROM, p. 11 pages How to Cite?
Persistent Identifierhttp://hdl.handle.net/10722/112213

 

DC FieldValueLanguage
dc.contributor.authorChau, PYKen_HK
dc.contributor.authorGwee, Y.Ten_HK
dc.contributor.authorHui, K.Len_HK
dc.date.accessioned2010-09-26T03:22:29Z-
dc.date.available2010-09-26T03:22:29Z-
dc.date.issued2002en_HK
dc.identifier.citationProceedings of the Twenty-Third International Conference on Information Systems (ICIS 2002), n. CD-ROM, p. 11 pagesen_HK
dc.identifier.urihttp://hdl.handle.net/10722/112213-
dc.languageengen_HK
dc.relation.ispartofProceedings of the Twenty-Third International Conference on Information Systems (ICIS 2002)en_HK
dc.titleDeterminants of brand equity in e-business: An exploratory study'en_HK
dc.typeConference_Paperen_HK
dc.identifier.emailChau, PYK: pchau@business.hku.hken_HK
dc.identifier.authorityChau, PYK=rp01052en_HK
dc.identifier.hkuros81795en_HK
dc.identifier.volume, n. CD-ROMen_HK
dc.identifier.issueCD-ROMen_HK
dc.identifier.spage11en_HK

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