Showing results 1 to 4 of 4
Title | Author(s) | Issue Date | |
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Broadening the foreign market entry mode decision: Separating ownership and control Journal:Journal of International Business Studies | 2003 | ||
The effects of customer and competitor orientations on performance in global markets: A contingency analysis Journal:Journal of International Business Studies | 2007 | ||
Global brand expansion: How to select a market entry strategy Journal:Cornell Hotel and Restaurant Administration Quarterly | 2007 | ||
Market orientation, competitive advantage, and performance: A demand-based perspective Journal:Journal of Business Research | 2009 |