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Conference Paper: Interaction between libraries and library users on Facebook

TitleInteraction between libraries and library users on Facebook
Authors
KeywordsFacebook
Library
Library user
Interaction
Issue Date2011
PublisherThe University of Hong Kong.
Citation
The 2011 Research Symposium of the Center for Information Technology in Education (CITERS 2011), The University of Hong Kong, Hong Kong, 30 June 2011. How to Cite?
AbstractThis study adopts the mixed method research design to investigate the interaction between libraries and library users on Facebook. The research objectives are: (1) To find out the performance of Facebook as a tool for interaction between libraries and library users; (2) To find out the differences in using Facebook to interact with library users between libraries in two regions: English-speaking countries and Greater China; (3) To find out the differences between academic and public libraries in using Facebook to interact with library users; (4) To find out the challenges for libraries in using Facebook to interact with library users. The study finds that quality interaction between libraries and users, like conversations and group networking, is still relatively rare on Facebook. Libraries in English-speaking countries seem more sophisticated in using this tool than their counterparts in Greater China, regarding the diversity of usages of Facebook, and the identification of the main audience on Facebook and their interests. Differences also exist between academic and public libraries, in the respects of the characteristics of user groups on Facebook and the usages of Facebook. Several challenges for libraries using Facebook are also identified, which are related to aspects of privacy, administration and the tool itself.
Persistent Identifierhttp://hdl.handle.net/10722/161205

 

DC FieldValueLanguage
dc.contributor.authorChen, DYTen_US
dc.contributor.authorMaxwell, Wen_US
dc.contributor.authorChu, SKWen_US
dc.contributor.authorLi, WZSen_US
dc.contributor.authorTang, LLCen_US
dc.date.accessioned2012-08-16T07:09:46Z-
dc.date.available2012-08-16T07:09:46Z-
dc.date.issued2011en_US
dc.identifier.citationThe 2011 Research Symposium of the Center for Information Technology in Education (CITERS 2011), The University of Hong Kong, Hong Kong, 30 June 2011.en_US
dc.identifier.urihttp://hdl.handle.net/10722/161205-
dc.description.abstractThis study adopts the mixed method research design to investigate the interaction between libraries and library users on Facebook. The research objectives are: (1) To find out the performance of Facebook as a tool for interaction between libraries and library users; (2) To find out the differences in using Facebook to interact with library users between libraries in two regions: English-speaking countries and Greater China; (3) To find out the differences between academic and public libraries in using Facebook to interact with library users; (4) To find out the challenges for libraries in using Facebook to interact with library users. The study finds that quality interaction between libraries and users, like conversations and group networking, is still relatively rare on Facebook. Libraries in English-speaking countries seem more sophisticated in using this tool than their counterparts in Greater China, regarding the diversity of usages of Facebook, and the identification of the main audience on Facebook and their interests. Differences also exist between academic and public libraries, in the respects of the characteristics of user groups on Facebook and the usages of Facebook. Several challenges for libraries using Facebook are also identified, which are related to aspects of privacy, administration and the tool itself.-
dc.languageengen_US
dc.publisherThe University of Hong Kong.-
dc.relation.ispartofCITE Research Symposium, CITERS 2011en_US
dc.rightsThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.-
dc.subjectFacebook-
dc.subjectLibrary-
dc.subjectLibrary user-
dc.subjectInteraction-
dc.titleInteraction between libraries and library users on Facebooken_US
dc.typeConference_Paperen_US
dc.identifier.emailChu, SKW: samchu@hku.hken_US
dc.identifier.authorityChu, SKW=rp00897en_US
dc.description.naturepostprint-
dc.identifier.hkuros203814en_US
dc.publisher.placeHong Kong-
dc.customcontrol.immutablesml 130916-

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