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Conference Paper: Advanced business communication: a multi-media approach
| Title | Advanced business communication: a multi-media approach |
|---|---|
| Authors | |
| Issue Date | 2009 |
| Citation | The CITE Research Symposium 2009, the University of Hong Kong, Hong Kong, China, 6 March 2009. How to Cite? |
| Abstract | The newly launched "Advanced Business Communication" course in the Faculty of Business and Economics adopts a fully integrated multi-media approach to enhancing students’ communication skills through various media such as case videos, case texts, print articles as well as online resources. A key feature of the course is also a fully dedicated interactive course website which contains necessary course information as well as interactive language and discipline related exercises, video related materials and links to online resources. The course content as well as classroom teaching materials and related resources are all thematically linked and sequenced according to skills development and course achievement benchmarks. |
| Persistent Identifier | http://hdl.handle.net/10722/63602 |
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Christopher, E | en_HK |
| dc.date.accessioned | 2010-07-13T04:27:28Z | - |
| dc.date.available | 2010-07-13T04:27:28Z | - |
| dc.date.issued | 2009 | en_HK |
| dc.identifier.citation | The CITE Research Symposium 2009, the University of Hong Kong, Hong Kong, China, 6 March 2009. | - |
| dc.identifier.uri | http://hdl.handle.net/10722/63602 | - |
| dc.description.abstract | The newly launched "Advanced Business Communication" course in the Faculty of Business and Economics adopts a fully integrated multi-media approach to enhancing students’ communication skills through various media such as case videos, case texts, print articles as well as online resources. A key feature of the course is also a fully dedicated interactive course website which contains necessary course information as well as interactive language and discipline related exercises, video related materials and links to online resources. The course content as well as classroom teaching materials and related resources are all thematically linked and sequenced according to skills development and course achievement benchmarks. | - |
| dc.language | eng | en_HK |
| dc.relation.ispartof | CITE Research Symposium, the University of Hong Kong | - |
| dc.title | Advanced business communication: a multi-media approach | en_HK |
| dc.type | Conference_Paper | en_HK |
| dc.identifier.email | Christopher, ER: fbelsie@hku.hk | en_HK |
| dc.identifier.authority | Christopher, ER=rp01058 | en_HK |
| dc.description.nature | postprint | - |
| dc.identifier.hkuros | 156324 | en_HK |
| dc.description.other | The CITE Research Symposium 2009, the University of Hong Kong, Hong Kong, China, 6 March 2009. | - |