| Title | The Impacts of Trust on the Effectiveness of Search Engine Advertising |
|---|
| Authors | Lu, Y
Chau, MCL
Chau, PYK |
|---|
| Issue Date | 2008 |
|---|
| Description | The 7th Workshop on e-Business (WeB 2008) |
|---|
| DC Field | Value |
|---|
| dc.contributor.author | Lu, Y |
|---|
| dc.contributor.author | Chau, MCL |
|---|
| dc.contributor.author | Chau, PYK |
|---|
| dc.date.accessioned | 2010-07-13T04:20:08Z |
|---|
| dc.date.available | 2010-07-13T04:20:08Z |
|---|
| dc.date.issued | 2008 |
|---|
| dc.description | The 7th Workshop on e-Business (WeB 2008) |
|---|
| dc.identifier.hkuros | 158012 |
|---|
| dc.identifier.uri | http://hdl.handle.net/10722/63278 |
|---|
| dc.language | eng |
|---|
| dc.title | The Impacts of Trust on the Effectiveness of Search Engine Advertising |
|---|
| dc.type | Conference_Paper |
|---|
