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Article: Role Of Pilot Study In Assessing Viability Of New Technology Projects: The Case Of RFID In Parking Operations

TitleRole Of Pilot Study In Assessing Viability Of New Technology Projects: The Case Of RFID In Parking Operations
Authors
KeywordsPilot study
Customer input
Economic justification
Cost-effectiveness
RFID
Issue Date2008
PublisherAssociation for Information Systems. The Journal's web site is located at http://aisel.aisnet.org/cais/
Citation
Communications of the Association for Information Systems, 2008, v. 23, p. article no. 15, 257-276 How to Cite?
AbstractThe use of pilot studies to evaluate the economic justification of technology projects is common in practice. The pilot studies play even greater role in the projects affecting customer interactions with the product/service offerings since perception and/or reaction of customers is captured and analyzed through such studies. Yet, many times the methodology used in these studies lacks rigor and comprehensiveness, and there are scopes for further improvement. The current literature provides limited information on how the pilot studies should be used to decide whether to go ahead with a proposed technology project or not. In this paper we present guidelines for effectively using pilot studies in making such decisions. With the help of a real-life pilot study on deployment of RFID technology in parking operations at a university, we discuss how the proposed guidelines may be implemented to evaluate the cost-effectiveness of the proposed project. In recent times RFID technology is getting increasing attention and many organizations are in the process of deploying this technology. The paper offers a timely and cost-effective evaluation study of a particular application of RFID technology. We found that users' benefits and costs played a crucial role in determining whether the proposed project should go forward or not. Also, we found that intangible benefits and costs to be important. These findings along with our discussions on the general methodology will provide practical guidelines for evaluating viability of technology projects using pilot studies.
Persistent Identifierhttp://hdl.handle.net/10722/60186
ISSN
2015 SCImago Journal Rankings: 0.483

 

DC FieldValueLanguage
dc.contributor.authorPal, Ren_HK
dc.contributor.authorSengupta, Aen_HK
dc.contributor.authorBose, Ien_HK
dc.date.accessioned2010-05-31T04:05:31Z-
dc.date.available2010-05-31T04:05:31Z-
dc.date.issued2008en_HK
dc.identifier.citationCommunications of the Association for Information Systems, 2008, v. 23, p. article no. 15, 257-276en_HK
dc.identifier.issn1529-3181-
dc.identifier.urihttp://hdl.handle.net/10722/60186-
dc.description.abstractThe use of pilot studies to evaluate the economic justification of technology projects is common in practice. The pilot studies play even greater role in the projects affecting customer interactions with the product/service offerings since perception and/or reaction of customers is captured and analyzed through such studies. Yet, many times the methodology used in these studies lacks rigor and comprehensiveness, and there are scopes for further improvement. The current literature provides limited information on how the pilot studies should be used to decide whether to go ahead with a proposed technology project or not. In this paper we present guidelines for effectively using pilot studies in making such decisions. With the help of a real-life pilot study on deployment of RFID technology in parking operations at a university, we discuss how the proposed guidelines may be implemented to evaluate the cost-effectiveness of the proposed project. In recent times RFID technology is getting increasing attention and many organizations are in the process of deploying this technology. The paper offers a timely and cost-effective evaluation study of a particular application of RFID technology. We found that users' benefits and costs played a crucial role in determining whether the proposed project should go forward or not. Also, we found that intangible benefits and costs to be important. These findings along with our discussions on the general methodology will provide practical guidelines for evaluating viability of technology projects using pilot studies.-
dc.languageengen_HK
dc.publisherAssociation for Information Systems. The Journal's web site is located at http://aisel.aisnet.org/cais/en_HK
dc.relation.ispartofCommunications of the Association for Information Systemsen_HK
dc.subjectPilot study-
dc.subjectCustomer input-
dc.subjectEconomic justification-
dc.subjectCost-effectiveness-
dc.subjectRFID-
dc.titleRole Of Pilot Study In Assessing Viability Of New Technology Projects: The Case Of RFID In Parking Operationsen_HK
dc.typeArticleen_HK
dc.identifier.emailBose, I: bose@business.hku.hken_HK
dc.identifier.authorityBose, I=rp01041en_HK
dc.description.naturelink_to_OA_fulltext-
dc.identifier.hkuros160454en_HK
dc.identifier.volume23-
dc.identifier.spagearticle no. 15, 257-
dc.identifier.epage276-
dc.publisher.placeUnited States-

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