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postgraduate thesis: A psychographic study of the students market of Hong Kong
Title | A psychographic study of the students market of Hong Kong |
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Authors | |
Issue Date | 1981 |
Publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
Citation | Tong, K. [湯錦成]. (1981). A psychographic study of the students market of Hong Kong. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b4212780 |
Degree | Master of Business Administration |
Subject | Students - China - Hong Kong - Social conditions. Consumption (Economics) - China - Hong Kong - Surveys. Marketing research - China - Hong Kong. Mathematical statistics. Students - Psychology. Youth as consumers. Marketing. |
Dept/Program | Business Administration |
Persistent Identifier | http://hdl.handle.net/10722/55394 |
HKU Library Item ID | b4212780 |
DC Field | Value | Language |
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dc.contributor.author | Tong, Kam-shing. | - |
dc.contributor.author | 湯錦成. | - |
dc.date.issued | 1981 | - |
dc.identifier.citation | Tong, K. [湯錦成]. (1981). A psychographic study of the students market of Hong Kong. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b4212780 | - |
dc.identifier.uri | http://hdl.handle.net/10722/55394 | - |
dc.language | eng | - |
dc.publisher | The University of Hong Kong (Pokfulam, Hong Kong) | - |
dc.relation.ispartof | HKU Theses Online (HKUTO) | - |
dc.rights | The author retains all proprietary rights, (such as patent rights) and the right to use in future works. | - |
dc.rights | This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. | - |
dc.source.uri | http://hub.hku.hk/bib/B42127804 | - |
dc.subject.lcsh | Students - China - Hong Kong - Social conditions. | - |
dc.subject.lcsh | Consumption (Economics) - China - Hong Kong - Surveys. | - |
dc.subject.lcsh | Marketing research - China - Hong Kong. | - |
dc.subject.lcsh | Mathematical statistics. | - |
dc.subject.lcsh | Students - Psychology. | - |
dc.subject.lcsh | Youth as consumers. | - |
dc.subject.lcsh | Marketing. | - |
dc.title | A psychographic study of the students market of Hong Kong | - |
dc.type | PG_Thesis | - |
dc.identifier.hkul | b4212780 | - |
dc.description.thesisname | Master of Business Administration | - |
dc.description.thesislevel | Master | - |
dc.description.thesisdiscipline | Business Administration | - |
dc.description.nature | published_or_final_version | - |
dc.identifier.doi | 10.5353/th_b4212780 | - |
dc.date.hkucongregation | 1981 | - |
dc.identifier.mmsid | 991025181619703414 | - |