Postgraduate Thesis: Relationship marketing
| Title | Relationship marketing |
|---|---|
| Authors | Lau, Wai-man. 劉偉文 |
| Issue Date | 1998 |
| Publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
| Degree | Master of Business Administration |
| Subject | Relationship marketing. Airlines - Marketing. |
| Dept/Program | Business Administration |
| DOI | http://dx.doi.org/10.5353/th_b3126895 |
| dc.contributor.author | Lau, Wai-man. |
|---|---|
| dc.contributor.author | 劉偉文 |
| dc.date.hkucongregation | 1998 |
| dc.date.issued | 1998 |
| dc.description.nature | published_or_final_version |
| dc.description.thesisdiscipline | Business Administration |
| dc.description.thesislevel | master's |
| dc.description.thesisname | Master of Business Administration |
| dc.identifier.doi | http://dx.doi.org/10.5353/th_b3126895 |
| dc.identifier.hkul | b3126895 |
| dc.language | eng |
| dc.publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
| dc.relation.ispartof | HKU Theses Online (HKUTO) |
| dc.rights | The author retains all proprietary rights, (such as patent rights) and the right to use in future works. |
| dc.rights | Creative Commons: Attribution 3.0 Hong Kong License |
| dc.source.uri | http://hub.hku.hk/bib/B3126895X |
| dc.subject.lcsh | Relationship marketing. |
| dc.subject.lcsh | Airlines - Marketing. |
| dc.title | Relationship marketing |
| dc.type | PG_Thesis |