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postgraduate thesis: A study on the segmentation of Hong Kong mobile communications market and its marketing implications

TitleA study on the segmentation of Hong Kong mobile communications market and its marketing implications
Authors
Issue Date1995
PublisherThe University of Hong Kong (Pokfulam, Hong Kong)
Citation
So, H. R. [蘇康伯]. (1995). A study on the segmentation of Hong Kong mobile communications market and its marketing implications. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3126681
DegreeMaster of Business Administration
SubjectMobile communication systems - China - Hong Kong - Marketing.
Cellular telephone services industry - China - Hong Kong.
Dept/ProgramBusiness Administration
Persistent Identifierhttp://hdl.handle.net/10722/37696
HKU Library Item IDb3126681

 

DC FieldValueLanguage
dc.contributor.authorSo, Hong-pak, Ryan.-
dc.contributor.author蘇康伯.-
dc.date.issued1995-
dc.identifier.citationSo, H. R. [蘇康伯]. (1995). A study on the segmentation of Hong Kong mobile communications market and its marketing implications. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3126681-
dc.identifier.urihttp://hdl.handle.net/10722/37696-
dc.languageeng-
dc.publisherThe University of Hong Kong (Pokfulam, Hong Kong)-
dc.relation.ispartofHKU Theses Online (HKUTO)-
dc.rightsThe author retains all proprietary rights, (such as patent rights) and the right to use in future works.-
dc.rightsThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.-
dc.source.urihttp://hub.hku.hk/bib/B31266812-
dc.subject.lcshMobile communication systems - China - Hong Kong - Marketing.-
dc.subject.lcshCellular telephone services industry - China - Hong Kong.-
dc.titleA study on the segmentation of Hong Kong mobile communications market and its marketing implications-
dc.typePG_Thesis-
dc.identifier.hkulb3126681-
dc.description.thesisnameMaster of Business Administration-
dc.description.thesislevelMaster-
dc.description.thesisdisciplineBusiness Administration-
dc.description.naturepublished_or_final_version-
dc.identifier.doi10.5353/th_b3126681-
dc.date.hkucongregation1995-
dc.identifier.mmsid991012661539703414-

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