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postgraduate thesis: A critical analysis of the marketing strategies of the building consultancy firms

TitleA critical analysis of the marketing strategies of the building consultancy firms
Authors
Issue Date1996
PublisherThe University of Hong Kong (Pokfulam, Hong Kong)
Citation
Cheung, Y. [張玉淸]. (1996). A critical analysis of the marketing strategies of the building consultancy firms. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3125127
DegreeMaster of Science in Construction Project Management
SubjectConsultants - Marketing.
Construction industry - China - Hong Kong - Marketing.
Dept/ProgramReal Estate and Construction

 

DC FieldValueLanguage
dc.contributor.authorCheung, Yuk-ching-
dc.contributor.author張玉淸-
dc.date.issued1996-
dc.identifier.citationCheung, Y. [張玉淸]. (1996). A critical analysis of the marketing strategies of the building consultancy firms. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3125127-
dc.languageeng-
dc.publisherThe University of Hong Kong (Pokfulam, Hong Kong)-
dc.relation.ispartofHKU Theses Online (HKUTO)-
dc.rightsThe author retains all proprietary rights, (such as patent rights) and the right to use in future works.-
dc.rightsCreative Commons: Attribution 3.0 Hong Kong License-
dc.source.urihttp://hub.hku.hk/bib/B31251274-
dc.subject.lcshConsultants - Marketing.-
dc.subject.lcshConstruction industry - China - Hong Kong - Marketing.-
dc.titleA critical analysis of the marketing strategies of the building consultancy firms-
dc.typePG_Thesis-
dc.identifier.hkulb3125127-
dc.description.thesisnameMaster of Science in Construction Project Management-
dc.description.thesislevelMaster-
dc.description.thesisdisciplineReal Estate and Construction-
dc.description.naturepublished_or_final_version-
dc.identifier.doi10.5353/th_b3125127-
dc.date.hkucongregation1994-

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