File Download

There are no files associated with this item.

  Links for fulltext
     (May Require Subscription)
  • Find via Find It@HKUL
Supplementary

Article: The Art of Winning an Unfair Game: Cybage & India’s IT Industry

TitleThe Art of Winning an Unfair Game: Cybage & India’s IT Industry
Authors
Issue Date2015
PublisherAssociation for Information Systems. The Journal's web site is located at http://aisel.aisnet.org/cais/
Citation
Communications of the Association for Information Systems, 2015, v. 37, p. article no. 36 How to Cite?
AbstractIn this teaching case, we consider the challenges and opportunities faced by Cybage, one of the many players in the Indian software and information technology (IT) services sector, as it co-evolved with India’s knowledge economy. Despite its small size and a last-mover disadvantage, since its founding in 1994, Cybage had enjoyed growth rates higher than rest of the industry. Had Cybage developed a set of capabilities that differentiated the company from its peers and enabled it to expand from a handful of IT practitioners to a company with nearly 4,000 professionals and a global footprint? Or did Cybage’s growth merely reflect the general expansion of India’s knowledge economy? In this case , we overview the Indian IT industry’s evolution and highlight the concepts of entry timing, IT capabilities, service-dominant logic, and value co-creation by considering questions regarding Cybage’s key differentiators and capabilities, avenues of future growth, and the applicability of Cybage’s current capabilities to other domains of IT service provisioning.
Persistent Identifierhttp://hdl.handle.net/10722/232092
ISSN
2015 SCImago Journal Rankings: 0.483

 

DC FieldValueLanguage
dc.contributor.authorKathuria, A-
dc.contributor.authorYen, BP-
dc.date.accessioned2016-09-20T05:27:40Z-
dc.date.available2016-09-20T05:27:40Z-
dc.date.issued2015-
dc.identifier.citationCommunications of the Association for Information Systems, 2015, v. 37, p. article no. 36-
dc.identifier.issn1529-3181-
dc.identifier.urihttp://hdl.handle.net/10722/232092-
dc.description.abstractIn this teaching case, we consider the challenges and opportunities faced by Cybage, one of the many players in the Indian software and information technology (IT) services sector, as it co-evolved with India’s knowledge economy. Despite its small size and a last-mover disadvantage, since its founding in 1994, Cybage had enjoyed growth rates higher than rest of the industry. Had Cybage developed a set of capabilities that differentiated the company from its peers and enabled it to expand from a handful of IT practitioners to a company with nearly 4,000 professionals and a global footprint? Or did Cybage’s growth merely reflect the general expansion of India’s knowledge economy? In this case , we overview the Indian IT industry’s evolution and highlight the concepts of entry timing, IT capabilities, service-dominant logic, and value co-creation by considering questions regarding Cybage’s key differentiators and capabilities, avenues of future growth, and the applicability of Cybage’s current capabilities to other domains of IT service provisioning.-
dc.languageeng-
dc.publisherAssociation for Information Systems. The Journal's web site is located at http://aisel.aisnet.org/cais/-
dc.relation.ispartofCommunications of the Association for Information Systems-
dc.titleThe Art of Winning an Unfair Game: Cybage & India’s IT Industry-
dc.typeArticle-
dc.identifier.emailKathuria, A: kathuria@hku.hk-
dc.identifier.emailYen, BP: benyen@business.hku.hk-
dc.identifier.authorityKathuria, A=rp01616-
dc.identifier.authorityYen, BP=rp01121-
dc.identifier.hkuros263659-
dc.identifier.volume37-
dc.identifier.spagearticle no. 36-
dc.identifier.epagearticle no. 36-
dc.publisher.placeUnited States-

Export via OAI-PMH Interface in XML Formats


OR


Export to Other Non-XML Formats