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Conference Paper: The motivation, pro-environmental behaviour and attitude of birdwatchers in mainland China and Hong Kong

TitleThe motivation, pro-environmental behaviour and attitude of birdwatchers in mainland China and Hong Kong
Authors
KeywordsBirdwatcher
Pro-environmental attitude
Behaviour
Motivations
China
Issue Date2014
PublisherCommission on the Geography of Tourism, Leisure and Global Change, International Geographical Union. The Journal's web site is located at http://www.igutourism.com/index
Citation
The 2014 International Conference on Sustainable Tourism and Resilience in Urban Environments, Hong Kong, China, 23-25 April 2014. In Tourism, Leisure and Global Change, 2014, v. 1, p. CUHK-55 How to Cite?
AbstractThis study assesses the pro-environmental attitude, behaviour and motivation of the birdwatchers at the bird-watching hotspots in China. A face-to-face questionnaire survey was conducted in 20 bird-watching hotspots in HKSAR, Guangdong and Jiangsu province to collect views among the citizens in the mainland and Hong Kong. Results indicated that both Hong Kong and mainland Chinese bird-watchers demonstrated a positive environmental attitude. However, the behaviour of mainland Chinese birdwatchers was less appropriate than their Hong Kong counterparts, as measured in accordance to the code of conduct of international bird watching associations. In term of motivation, the mainland birdwatchers tend to be motivated by achievement and affiliation as are likely to pursue a better performance and enjoy more interaction with other people. In contrast, the Hong Kong birdwatchers are motivated by appreciation that they wish to seek the sense of peace and belonging.
Persistent Identifierhttp://hdl.handle.net/10722/197752
ISSN

 

DC FieldValueLanguage
dc.contributor.authorZhang, Yen_US
dc.contributor.authorTan, Len_US
dc.contributor.authorCheung, LTOen_US
dc.contributor.authorFok, Len_US
dc.date.accessioned2014-05-29T08:48:56Z-
dc.date.available2014-05-29T08:48:56Z-
dc.date.issued2014en_US
dc.identifier.citationThe 2014 International Conference on Sustainable Tourism and Resilience in Urban Environments, Hong Kong, China, 23-25 April 2014. In Tourism, Leisure and Global Change, 2014, v. 1, p. CUHK-55en_US
dc.identifier.issn2312-0630-
dc.identifier.urihttp://hdl.handle.net/10722/197752-
dc.description.abstractThis study assesses the pro-environmental attitude, behaviour and motivation of the birdwatchers at the bird-watching hotspots in China. A face-to-face questionnaire survey was conducted in 20 bird-watching hotspots in HKSAR, Guangdong and Jiangsu province to collect views among the citizens in the mainland and Hong Kong. Results indicated that both Hong Kong and mainland Chinese bird-watchers demonstrated a positive environmental attitude. However, the behaviour of mainland Chinese birdwatchers was less appropriate than their Hong Kong counterparts, as measured in accordance to the code of conduct of international bird watching associations. In term of motivation, the mainland birdwatchers tend to be motivated by achievement and affiliation as are likely to pursue a better performance and enjoy more interaction with other people. In contrast, the Hong Kong birdwatchers are motivated by appreciation that they wish to seek the sense of peace and belonging.en_US
dc.languageengen_US
dc.publisherCommission on the Geography of Tourism, Leisure and Global Change, International Geographical Union. The Journal's web site is located at http://www.igutourism.com/index-
dc.relation.ispartofTourism, Leisure and Global Changeen_US
dc.rightsCreative Commons: Attribution 3.0 Hong Kong License-
dc.subjectBirdwatcher-
dc.subjectPro-environmental attitude-
dc.subjectBehaviour-
dc.subjectMotivations-
dc.subjectChina-
dc.titleThe motivation, pro-environmental behaviour and attitude of birdwatchers in mainland China and Hong Kongen_US
dc.typeConference_Paperen_US
dc.identifier.emailCheung, LTO: ltcheung@hku.hken_US
dc.description.naturepublished_or_final_version-
dc.identifier.hkuros228738en_US
dc.identifier.volume1-
dc.identifier.spageCUHK-55-
dc.identifier.epageCUHK-55-
dc.publisher.placeChina-

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