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- Publisher Website: 10.1016/j.hitech.2009.02.005
- Scopus: eid_2-s2.0-67349248071
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Article: Exploring user acceptance of technology using social networks
Title | Exploring user acceptance of technology using social networks |
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Authors | |
Keywords | Social networks Strong ties Technology acceptance User behaviour Virtual community Weak ties |
Issue Date | 2009 |
Citation | Journal of High Technology Management Research, 2009, v. 20 n. 1, p. 1-18 How to Cite? |
Abstract | The technology acceptance model (TAM) has been widely used to study user acceptance of new computer technologies. However, it does not incorporate social structure and influence as a significant factor. In this study, we ask the following questions: (i) What are the limitations of the existing TAM for studying virtual community? (ii) What is effect of social networks on user acceptance of technology for virtual community? and (iii) How can the influence of different types of social ties serve as a basis for exploring the user acceptance of technology in a virtual community? Here, we explore the possibility for extending TAM to incorporate the influence of the different types of social ties as a new theoretical construct. Preliminary analysis of data from a virtual community results show that weak and strong ties influence technology acceptance. The findings enable HCI researchers to account for influence of social ties in future investigations using TAM. © 2009 Elsevier Inc. All rights reserved. |
Persistent Identifier | http://hdl.handle.net/10722/194239 |
ISSN | 2023 SCImago Journal Rankings: 0.715 |
DC Field | Value | Language |
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dc.contributor.author | Hossain, L | - |
dc.contributor.author | de Silva, A | - |
dc.date.accessioned | 2014-01-30T03:32:20Z | - |
dc.date.available | 2014-01-30T03:32:20Z | - |
dc.date.issued | 2009 | - |
dc.identifier.citation | Journal of High Technology Management Research, 2009, v. 20 n. 1, p. 1-18 | - |
dc.identifier.issn | 1047-8310 | - |
dc.identifier.uri | http://hdl.handle.net/10722/194239 | - |
dc.description.abstract | The technology acceptance model (TAM) has been widely used to study user acceptance of new computer technologies. However, it does not incorporate social structure and influence as a significant factor. In this study, we ask the following questions: (i) What are the limitations of the existing TAM for studying virtual community? (ii) What is effect of social networks on user acceptance of technology for virtual community? and (iii) How can the influence of different types of social ties serve as a basis for exploring the user acceptance of technology in a virtual community? Here, we explore the possibility for extending TAM to incorporate the influence of the different types of social ties as a new theoretical construct. Preliminary analysis of data from a virtual community results show that weak and strong ties influence technology acceptance. The findings enable HCI researchers to account for influence of social ties in future investigations using TAM. © 2009 Elsevier Inc. All rights reserved. | - |
dc.language | eng | - |
dc.relation.ispartof | Journal of High Technology Management Research | - |
dc.subject | Social networks | - |
dc.subject | Strong ties | - |
dc.subject | Technology acceptance | - |
dc.subject | User behaviour | - |
dc.subject | Virtual community | - |
dc.subject | Weak ties | - |
dc.title | Exploring user acceptance of technology using social networks | - |
dc.type | Article | - |
dc.description.nature | link_to_subscribed_fulltext | - |
dc.identifier.doi | 10.1016/j.hitech.2009.02.005 | - |
dc.identifier.scopus | eid_2-s2.0-67349248071 | - |
dc.identifier.volume | 20 | - |
dc.identifier.issue | 1 | - |
dc.identifier.spage | 1 | - |
dc.identifier.epage | 18 | - |
dc.identifier.issnl | 1047-8310 | - |