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Article: Global innovation generation and financial performance in business-to-business relationships: The case of cross-border alliances in the pharmaceutical industry

TitleGlobal innovation generation and financial performance in business-to-business relationships: The case of cross-border alliances in the pharmaceutical industry
Authors
KeywordsBusiness-to-business relationships
Financial performance
Global innovation generation
Pharmaceutical industry
Strategic alliances
Issue Date2011
PublisherSpringer Netherlands
Citation
Journal Of The Academy Of Marketing Science, 2011, v. 39 n. 5, p. 757-776 How to Cite?
Abstract
The past few decades have witnessed a significant increase in the number of cross-border strategic alliances among firms. We focus on the role of alliance expertise (alliance experience and diversity of partners) and alliance governance (horizontal vs. vertical alliances and joint venture vs. other alliances) in global innovation generation. We also examine the effect of these variables on the financial performance of the focal firm. The conceptual model is tested using an empirical analysis of cross-border alliances formed by U. S. pharmaceutical companies from 1985 to 2008. We find that while prior alliance experience has a positive association with global innovation generation, diversity of partners has a negative relationship. In addition, whether the alliance is horizontal or vertical has no bearing on the innovation generation, but joint ventures are associated with more global innovation generation than other types of alliances. Finally, as global innovation generation increases, financial performance increases up to a point but thereafter exhibits a negative relationship. © 2010 The Author(s).
Persistent Identifierhttp://hdl.handle.net/10722/145100
ISSN
2013 Impact Factor: 3.410
2013 SCImago Journal Rankings: 3.022
ISI Accession Number ID
References

 

Author Affiliations
  1. University of New Haven
  2. The University of Hong Kong
  3. Hanvanich Financial LLC
  4. Lehigh University
DC FieldValueLanguage
dc.contributor.authorSivakumar, Ken_HK
dc.contributor.authorRoy, Sen_HK
dc.contributor.authorZhu, Jen_HK
dc.contributor.authorHanvanich, Sen_HK
dc.date.accessioned2012-02-21T05:44:45Z-
dc.date.available2012-02-21T05:44:45Z-
dc.date.issued2011en_HK
dc.identifier.citationJournal Of The Academy Of Marketing Science, 2011, v. 39 n. 5, p. 757-776en_HK
dc.identifier.issn0092-0703en_HK
dc.identifier.urihttp://hdl.handle.net/10722/145100-
dc.description.abstractThe past few decades have witnessed a significant increase in the number of cross-border strategic alliances among firms. We focus on the role of alliance expertise (alliance experience and diversity of partners) and alliance governance (horizontal vs. vertical alliances and joint venture vs. other alliances) in global innovation generation. We also examine the effect of these variables on the financial performance of the focal firm. The conceptual model is tested using an empirical analysis of cross-border alliances formed by U. S. pharmaceutical companies from 1985 to 2008. We find that while prior alliance experience has a positive association with global innovation generation, diversity of partners has a negative relationship. In addition, whether the alliance is horizontal or vertical has no bearing on the innovation generation, but joint ventures are associated with more global innovation generation than other types of alliances. Finally, as global innovation generation increases, financial performance increases up to a point but thereafter exhibits a negative relationship. © 2010 The Author(s).en_HK
dc.languageEngen_US
dc.publisherSpringer Netherlandsen_US
dc.relation.ispartofJournal of the Academy of Marketing Scienceen_HK
dc.rightsThe Author(s)en_US
dc.rightsCreative Commons: Attribution 3.0 Hong Kong Licenseen_US
dc.subjectBusiness-to-business relationshipsen_HK
dc.subjectFinancial performanceen_HK
dc.subjectGlobal innovation generationen_HK
dc.subjectPharmaceutical industryen_HK
dc.subjectStrategic alliancesen_HK
dc.titleGlobal innovation generation and financial performance in business-to-business relationships: The case of cross-border alliances in the pharmaceutical industryen_HK
dc.typeArticleen_HK
dc.identifier.openurlhttp://library.hku.hk:4551/resserv?sid=springerlink&genre=article&atitle=Global innovation generation and financial performance in business-to-business relationships: the case of cross-border alliances in the pharmaceutical industry&title=Journal of the Academy of Marketing Science&issn=00920703&date=2011-10-01&volume=39&issue=5& spage=757&authors=K. Sivakumar, Subroto Roy, JianJun Zhu, <i>et al.</i>en_US
dc.identifier.emailZhu, J: johnzhu1@hku.hken_HK
dc.identifier.authorityZhu, J=rp01131en_HK
dc.description.naturepublished_or_final_versionen_US
dc.identifier.doi10.1007/s11747-010-0229-yen_HK
dc.identifier.scopuseid_2-s2.0-80052049070en_HK
dc.relation.referenceshttp://www.scopus.com/mlt/select.url?eid=2-s2.0-80052049070&selection=ref&src=s&origin=recordpageen_HK
dc.identifier.volume39en_HK
dc.identifier.issue5en_HK
dc.identifier.spage757en_HK
dc.identifier.epage776en_HK
dc.identifier.eissn1552-7824en_US
dc.identifier.isiWOS:000294353600007-
dc.publisher.placeNetherlandsen_HK
dc.description.otherSpringer Open Choice, 21 Feb 2012en_US
dc.identifier.scopusauthoridSivakumar, K=7102842713en_HK
dc.identifier.scopusauthoridRoy, S=7404586711en_HK
dc.identifier.scopusauthoridZhu, J=55429679000en_HK
dc.identifier.scopusauthoridHanvanich, S=6506902713en_HK
dc.identifier.citeulike8180759-

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