File Download

There are no files associated with this item.

Supplementary

Conference Paper: Framing depletion, enhancing product customization

TitleFraming depletion, enhancing product customization
Authors
Wan, EWSternthal, B
Issue Date2010
Citation
The 39th European Marketing Academy Conference, Copenhagen, Denmark, 1-4 June 2010. How to Cite?
DescriptionConference Theme: Rethinking European Marketing
Persistent Identifierhttp://hdl.handle.net/10722/140769

 

DC FieldValueLanguage
dc.contributor.authorWan, EWen_US
dc.contributor.authorSternthal, Ben_US
dc.date.accessioned2011-09-23T06:18:48Z-
dc.date.available2011-09-23T06:18:48Z-
dc.date.issued2010en_US
dc.identifier.citationThe 39th European Marketing Academy Conference, Copenhagen, Denmark, 1-4 June 2010.en_US
dc.identifier.urihttp://hdl.handle.net/10722/140769-
dc.descriptionConference Theme: Rethinking European Marketing-
dc.languageengen_US
dc.relation.ispartof39th EMAC 2010en_US
dc.titleFraming depletion, enhancing product customizationen_US
dc.typeConference_Paperen_US
dc.identifier.emailWan, EW: ewwan@hkucc.hku.hken_US
dc.identifier.authorityWan, EW=rp01105en_US
dc.identifier.hkuros192736en_US

Export via OAI-PMH Interface in XML Formats

OR

Export to Other Non-XML Formats