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Conference Paper: The influence of positive affect on regulatory depletion
| Title | The influence of positive affect on regulatory depletion |
|---|---|
| Authors | |
| Keywords | Business and economics Marketing and purchasing consumer education and protection |
| Issue Date | 2007 |
| Publisher | Association for Consumer Research. |
| Citation | Meeting of the Association for Consumer Research (ACR 2007), Memphis, TN., October 2007. In Advances in Consumer Research, 2007, v. 34, p. 351-354 How to Cite? |
| Abstract | Two studies examine the influence of positive affect on the regulatory depletion effect, which refers to the reduction in the performance on a persistence task after completing an initially depleting task. This effect was moderated by participants’ primed affect. Depleted participants were more persistent when affect was positive than when it was neutral, whereas non-depleted participants exhibited less persistence when affect was positive than neutral. These outcomes are explained in terms of a resource monitoring process. |
| Persistent Identifier | http://hdl.handle.net/10722/140767 |
| ISSN | 2023 SCImago Journal Rankings: 0.133 |
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Wan, EW | en_US |
| dc.contributor.author | Isen, A | en_US |
| dc.contributor.author | Sternthal, B | en_US |
| dc.date.accessioned | 2011-09-23T06:18:48Z | - |
| dc.date.available | 2011-09-23T06:18:48Z | - |
| dc.date.issued | 2007 | en_US |
| dc.identifier.citation | Meeting of the Association for Consumer Research (ACR 2007), Memphis, TN., October 2007. In Advances in Consumer Research, 2007, v. 34, p. 351-354 | en_US |
| dc.identifier.issn | 0098-9258 | en_US |
| dc.identifier.uri | http://hdl.handle.net/10722/140767 | - |
| dc.description.abstract | Two studies examine the influence of positive affect on the regulatory depletion effect, which refers to the reduction in the performance on a persistence task after completing an initially depleting task. This effect was moderated by participants’ primed affect. Depleted participants were more persistent when affect was positive than when it was neutral, whereas non-depleted participants exhibited less persistence when affect was positive than neutral. These outcomes are explained in terms of a resource monitoring process. | en_US |
| dc.language | eng | en_US |
| dc.publisher | Association for Consumer Research. | en_US |
| dc.relation.ispartof | Advances in Consumer Research | en_US |
| dc.subject | Business and economics | - |
| dc.subject | Marketing and purchasing consumer education and protection | - |
| dc.title | The influence of positive affect on regulatory depletion | en_US |
| dc.type | Conference_Paper | en_US |
| dc.identifier.email | Wan, EW: ewan@business.hku.hk, ewwan@hkucc.hku.hk | en_US |
| dc.identifier.authority | Wan, EW=rp01105 | en_US |
| dc.description.nature | link_to_OA_fulltext | - |
| dc.identifier.hkuros | 192734 | en_US |
| dc.identifier.volume | 34 | en_US |
| dc.identifier.spage | 351 | en_US |
| dc.identifier.epage | 354 | en_US |
| dc.publisher.place | United States | - |
| dc.description.other | Meeting of the Association for Consumer Research (ACR 2007), Memphis, TN., October 2007. In Advances in Consumer Research, 2007, v. 34, p. 351-354 | - |
| dc.identifier.issnl | 0098-9258 | - |