Article: Empirical evidence for taxi customer-search model

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TitleEmpirical evidence for taxi customer-search model
AuthorsSirisoma, RMNT2
Wong, SC1
Lam, WHK5
Wang, D3
Yang, H6
Zhang, P4
KeywordsMathematical modelling
transport management
transport planning
Issue Date2010
PublisherThomas Telford (ICE Publishing). The Journal's web site is located at http://www.transport-ice.com
CitationProceedings Of The Institution Of Civil Engineers: Transport, 2010, v. 163 n. 4, p. 203-210 [How to Cite?]
DOI: http://dx.doi.org/10.1680/tran.2010.163.4.203
AbstractA mutinomial logit model of urban taxi services has been developed for the study of the operational characteristics of the taxi industry, in which it is hypothesised that the customer-searching behaviour of vacant taxis follows a multinomial logit choice model. Although the model is commonly used, little empirical evidence exists to validate the choice mechanism and determine the set of important factors that affect the choice. In the present study, a stated preference survey of 400 taxi drivers was conducted to analyse the customer-searching behaviour of vacant taxis. The results explain how the considered parameters of waiting time, journey time, travel distance and toll affect the driver behaviour when searching for customers. In addition, market segmentation analysis was carried out to study the effects of driver demographics and operational characteristics on the searching behaviour. The parameters that were considered in this section of the study were the age of the driver, taxi ownership, driver experience and marital status.
ISSN0965-092X
2011 Impact Factor: 0.326
2011 SCImago Journal Rankings: 0.028
DOIhttp://dx.doi.org/10.1680/tran.2010.163.4.203
ReferencesReferences in Scopus
DC Field
Value
dc.contributor.authorSirisoma, RMNT
dc.contributor.authorWong, SC
dc.contributor.authorLam, WHK
dc.contributor.authorWang, D
dc.contributor.authorYang, H
dc.contributor.authorZhang, P
dc.date.accessioned2010-12-23T08:56:44Z
dc.date.available2010-12-23T08:56:44Z
dc.date.issued2010
dc.description.abstractA mutinomial logit model of urban taxi services has been developed for the study of the operational characteristics of the taxi industry, in which it is hypothesised that the customer-searching behaviour of vacant taxis follows a multinomial logit choice model. Although the model is commonly used, little empirical evidence exists to validate the choice mechanism and determine the set of important factors that affect the choice. In the present study, a stated preference survey of 400 taxi drivers was conducted to analyse the customer-searching behaviour of vacant taxis. The results explain how the considered parameters of waiting time, journey time, travel distance and toll affect the driver behaviour when searching for customers. In addition, market segmentation analysis was carried out to study the effects of driver demographics and operational characteristics on the searching behaviour. The parameters that were considered in this section of the study were the age of the driver, taxi ownership, driver experience and marital status.
dc.description.naturepublished_or_final_version
dc.identifier.citationProceedings Of The Institution Of Civil Engineers: Transport, 2010, v. 163 n. 4, p. 203-210 [How to Cite?]
DOI: http://dx.doi.org/10.1680/tran.2010.163.4.203
dc.identifier.doihttp://dx.doi.org/10.1680/tran.2010.163.4.203
dc.identifier.epage210
dc.identifier.hkuros183349
dc.identifier.isiWOS:000282457000006
Funding AgencyGrant Number
Hong Kong Research Grants Council of the Hong Kong Special Administrative RegionPOLYU5202/06E
HKUST6212/07E
University of Hong Kong10207394
National Natural Science Foundation of China70629001
National Basic Research Program of China2006CB705500
Funding Information:

The work described in this paper was jointly supported by grants from the Hong Kong Research Grants Council of the Hong Kong Special Administrative Region (project numbers: POLYU5202/06E, HKUST6212/07E), the University of Hong Kong (10207394), the National Natural Science Foundation of China (70629001), and the National Basic Research Program of China (2006CB705500).

dc.identifier.issn0965-092X
2011 Impact Factor: 0.326
2011 SCImago Journal Rankings: 0.028
dc.identifier.issue4
dc.identifier.openurl
dc.identifier.scopuseid_2-s2.0-77957365050
dc.identifier.spage203
dc.identifier.urihttp://hdl.handle.net/10722/130565
dc.identifier.volume163
dc.languageeng
dc.publisherThomas Telford (ICE Publishing). The Journal's web site is located at http://www.transport-ice.com
dc.publisher.placeUnited Kingdom
dc.relation.ispartofProceedings of the Institution of Civil Engineers: Transport
dc.relation.referencesReferences in Scopus
dc.rightsCreative Commons: Attribution 3.0 Hong Kong License
dc.rightsPermission is granted by ICE Publishing to print one copy for personal use. Any other use of these PDF files is subject to reprint fees
dc.subjectMathematical modelling
dc.subjecttransport management
dc.subjecttransport planning
dc.titleEmpirical evidence for taxi customer-search model
dc.typeArticle
Author Affiliations
  1. The University of Hong Kong
  2. University of Calgary
  3. Hong Kong Baptist University
  4. Shanghai University
  5. Hong Kong Polytechnic University
  6. Hong Kong University of Science and Technology