| Title | A study of marketing strategy of shopping centre for customer retention in Hong Kong |
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| Authors | Chu, Ka-wai
朱嘉慧 |
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| Issue Date | 2009 |
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| Publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
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| Degree | Master of Housing Management |
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| Subject | Shopping centers - China - Hong Kong - Marketing. |
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| Dept/Program | Housing Management |
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| DOI | http://dx.doi.org/10.5353/th_b4440065 |
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| DC Field | Value |
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| dc.contributor.author | Chu, Ka-wai |
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| dc.contributor.author | 朱嘉慧 |
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| dc.date.hkucongregation | 2010 |
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| dc.date.issued | 2009 |
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| dc.description.nature | published_or_final_version |
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| dc.description.thesisdiscipline | Housing Management |
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| dc.description.thesislevel | master's |
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| dc.description.thesisname | Master of Housing Management |
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| dc.identifier.doi | http://dx.doi.org/10.5353/th_b4440065 |
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| dc.identifier.hkul | b4440065 |
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| dc.language | eng |
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| dc.publisher | The University of Hong Kong (Pokfulam, Hong Kong) |
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| dc.relation.ispartof | HKU Theses Online (HKUTO) |
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| dc.rights | The author retains all proprietary rights, (such as patent rights) and the right to use in future works. |
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| dc.rights | Creative Commons: Attribution 3.0 Hong Kong License |
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| dc.source.uri | http://hub.hku.hk/bib/B44400652 |
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| dc.subject.lcsh | Shopping centers - China - Hong Kong - Marketing. |
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| dc.title | A study of marketing strategy of shopping centre for customer retention in Hong Kong |
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| dc.type | PG_Thesis |
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