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Conference Paper: Mining the query logs of a Chinese Web search engine for character usage analysis

TitleMining the query logs of a Chinese Web search engine for character usage analysis
Authors
Lu, YChau, MFang, X
KeywordsCharacter usage
Search log analysis
Web searching
Issue Date2006
Citation
Proceedings of the Pacific Asia Conference on Information Systems (PACIS 2006), p. 346-354 How to Cite?
AbstractThe use of non-English Web search engines has been prevalent. Given the popularity of Chinese Web searching and the unique characteristics of Chinese language, it is imperative to conduct studies with focuses on the analysis of Chinese Web search queries. In this paper, we report our research on the character usage of Chinese search logs from Web search engine in Hong Kong. By examining the distribution of search queries terms, we found that people intended to use more diversified terms and that the usage of characters in search queries was quite different from the character usage of both general online information in Chinese and Web search queries in English. We believe the findings from this study have provided some insights into further research in non-English Web searching and will assist in the design of more effective Chinese Website search engines.
Persistent Identifierhttp://hdl.handle.net/10722/112265
References
References in Scopus

 

DC FieldValueLanguage
dc.contributor.authorLu, Yen_HK
dc.contributor.authorChau, Men_HK
dc.contributor.authorFang, Xen_HK
dc.date.accessioned2010-09-26T03:24:42Z-
dc.date.available2010-09-26T03:24:42Z-
dc.date.issued2006en_HK
dc.identifier.citationProceedings of the Pacific Asia Conference on Information Systems (PACIS 2006), p. 346-354en_HK
dc.identifier.urihttp://hdl.handle.net/10722/112265-
dc.description.abstractThe use of non-English Web search engines has been prevalent. Given the popularity of Chinese Web searching and the unique characteristics of Chinese language, it is imperative to conduct studies with focuses on the analysis of Chinese Web search queries. In this paper, we report our research on the character usage of Chinese search logs from Web search engine in Hong Kong. By examining the distribution of search queries terms, we found that people intended to use more diversified terms and that the usage of characters in search queries was quite different from the character usage of both general online information in Chinese and Web search queries in English. We believe the findings from this study have provided some insights into further research in non-English Web searching and will assist in the design of more effective Chinese Website search engines.en_HK
dc.languageengen_HK
dc.relation.ispartofPACIS 2006 - 10th Pacific Asia Conference on Information Systems: ICT and Innovation Economyen_HK
dc.subjectCharacter usageen_HK
dc.subjectSearch log analysisen_HK
dc.subjectWeb searchingen_HK
dc.titleMining the query logs of a Chinese Web search engine for character usage analysisen_HK
dc.typeConference_Paperen_HK
dc.identifier.emailChau, M: mchau@hkucc.hku.hken_HK
dc.identifier.authorityChau, M=rp01051en_HK
dc.description.naturelink_to_subscribed_fulltext-
dc.identifier.scopuseid_2-s2.0-80053550002en_HK
dc.identifier.hkuros137579en_HK
dc.relation.referenceshttp://www.scopus.com/mlt/select.url?eid=2-s2.0-80053550002&selection=ref&src=s&origin=recordpageen_HK
dc.identifier.spage346en_HK
dc.identifier.epage354en_HK
dc.identifier.scopusauthoridLu, Y=26321148700en_HK
dc.identifier.scopusauthoridChau, M=7006073763en_HK
dc.identifier.scopusauthoridFang, X=9273103600en_HK

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