Changing social norms around smoking: A cluster randomized controlled trial to address tobacco use among adolescents in Hong Kong


Grant Data
Project Title
Changing social norms around smoking: A cluster randomized controlled trial to address tobacco use among adolescents in Hong Kong
Principal Investigator
Dr Ho, Daniel Sai Yin   (Principal Investigator (PI))
Co-Investigator(s)
Dr Jiang Nan   (Co-Investigator)
Dr Wang Man Ping   (Co-Investigator)
Emeritus Professor Lam Tai Hing   (Co-Investigator)
Duration
28
Start Date
2017-01-01
Amount
591326
Conference Title
Changing social norms around smoking: A cluster randomized controlled trial to address tobacco use among adolescents in Hong Kong
Presentation Title
Keywords
Adolescents, Smoking initiation, Smoking perception, Smoking susceptibility, Social norms approach
Discipline
Public Health,Others - relating to Social and Behavioural Sciences
Panel
Humanities & Social Sciences (H)
HKU Project Code
17629016
Grant Type
General Research Fund (GRF)
Funding Year
2016
Status
Completed
Objectives
1 (Primary) To assess the effect of a school-based social norms campaign on o Reducing smoking misperceptions among secondary school students o Reducing smoking susceptibility among never-smoking students and experimenters 2 (Secondary) To examine the effect of a school-based social norms campaign on smoking-related behaviors, including: o Smoking initiation among never-smoking students o Smoking intensity among current smokers o Quit attempts, quit intention, and cessation among current smokers