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Article: Preferences for Pink and Blue: The Development of Color Preferences as a Distinct Gender-typed Behavior in Toddlers

TitlePreferences for Pink and Blue: The Development of Color Preferences as a Distinct Gender-typed Behavior in Toddlers
Authors
Issue Date2015
PublisherSpringer New York LLC. The Journal's web site is located at http://springerlink.metapress.com/openurl.asp?genre=journal&issn=0004-0002
Citation
Archives of Sexual Behavior, 2015, v. 44 n. 5, p. 1243-1254 How to Cite?
AbstractMany gender differences are thought to result from interactions between inborn factors and sociocognitive processes that occur after birth. There is controversy, however, over the causes of gender-typed preferences for the colors pink and blue, with some viewing these preferences as arising solely from sociocognitive processes of gender development. We evaluated preferences for gender-typed colors, and compared them to gender-typed toy and activity preferences in 126 toddlers on two occasions separated by 6 to 8 months (at time point one, age range = 20-40 months, mean = 29 months). Color preferences were assessed using color cards and neutral toys in gender-typed colors. Gender-typed toy and activity preferences were assessed using a parent-report questionnaire, the Preschool Activities Inventory. Color preferences were also assessed for the toddlers’ parents using color cards. A gender difference in color preferences was present between 2 and 3 years of age and strengthened near the third birthday, at which time it was large (d > 1). In contrast to their parents, toddlers’ gender-typed color preferences were stronger and unstable. Gender-typed color preferences also appeared to establish later and were less stable than gender-typed toy and activity preferences. Gender-typed color preferences were largely uncorrelated with gender-typed toy and activity preferences. These results suggest that the factors influencing gender-typed color preferences and gender-typed toy and activity preferences differ in some respects. Our findings suggest that sociocognitive influences and play with gender-typed toys that happen to be made in gender-typed colors contribute to toddlers’ gender-typed color preferences.
Persistent Identifierhttp://hdl.handle.net/10722/208330
ISSN
2015 Impact Factor: 2.704
2015 SCImago Journal Rankings: 1.198

 

DC FieldValueLanguage
dc.contributor.authorWong, WI-
dc.contributor.authorHines, M-
dc.date.accessioned2015-02-23T08:24:55Z-
dc.date.available2015-02-23T08:24:55Z-
dc.date.issued2015-
dc.identifier.citationArchives of Sexual Behavior, 2015, v. 44 n. 5, p. 1243-1254-
dc.identifier.issn0004-0002-
dc.identifier.urihttp://hdl.handle.net/10722/208330-
dc.description.abstractMany gender differences are thought to result from interactions between inborn factors and sociocognitive processes that occur after birth. There is controversy, however, over the causes of gender-typed preferences for the colors pink and blue, with some viewing these preferences as arising solely from sociocognitive processes of gender development. We evaluated preferences for gender-typed colors, and compared them to gender-typed toy and activity preferences in 126 toddlers on two occasions separated by 6 to 8 months (at time point one, age range = 20-40 months, mean = 29 months). Color preferences were assessed using color cards and neutral toys in gender-typed colors. Gender-typed toy and activity preferences were assessed using a parent-report questionnaire, the Preschool Activities Inventory. Color preferences were also assessed for the toddlers’ parents using color cards. A gender difference in color preferences was present between 2 and 3 years of age and strengthened near the third birthday, at which time it was large (d > 1). In contrast to their parents, toddlers’ gender-typed color preferences were stronger and unstable. Gender-typed color preferences also appeared to establish later and were less stable than gender-typed toy and activity preferences. Gender-typed color preferences were largely uncorrelated with gender-typed toy and activity preferences. These results suggest that the factors influencing gender-typed color preferences and gender-typed toy and activity preferences differ in some respects. Our findings suggest that sociocognitive influences and play with gender-typed toys that happen to be made in gender-typed colors contribute to toddlers’ gender-typed color preferences.-
dc.languageeng-
dc.publisherSpringer New York LLC. The Journal's web site is located at http://springerlink.metapress.com/openurl.asp?genre=journal&issn=0004-0002-
dc.relation.ispartofArchives of Sexual Behavior-
dc.rightsThe final publication is available at Springer via http://dx.doi.org/10.1007/s10508-015-0489-1-
dc.rightsCreative Commons: Attribution 3.0 Hong Kong License-
dc.titlePreferences for Pink and Blue: The Development of Color Preferences as a Distinct Gender-typed Behavior in Toddlers-
dc.typeArticle-
dc.identifier.emailWong, WI: iwwong@hku.hk-
dc.identifier.authorityWong, WI=rp01774-
dc.description.naturepostprint-
dc.identifier.doi10.1007/s10508-015-0489-1-
dc.identifier.pmid25680819-
dc.identifier.hkuros242270-
dc.identifier.volume44-
dc.identifier.issue5-
dc.identifier.spage1243-
dc.identifier.epage1254-
dc.publisher.placeUnited States-

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