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Conference Paper: The impact of query suggestion in E-commerce websites
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TitleThe impact of query suggestion in E-commerce websites
 
AuthorsLee, A
Chau, M
 
KeywordsQuery suggestion
E-commerce websites
Cognitive load
Customer satisfaction
Purchase intention
 
Issue Date2011
 
CitationThe 10th Annual Workshop on E-Business (Web 2011), Shanghai, China, 4 December 2011. [How to Cite?]
 
AbstractIn this paper we propose a research agenda for studying the impact of query suggestion features on cognitive load and customer satisfaction during online shopping in e-commerce websites. Despite the popular use of query suggestion features in search engines and large e-commerce websites such as Amazon.com and eBay, there is little research in this area. Based on a review on prior literature in query suggestion and online shopping, a research model and five hypotheses are posed. A lab experiment is proposed to test the hypotheses and potential implications of the research are discussed.
 
DescriptionTheme: 'E-Life: Web-enabled Convergence of Commerce, Work, and Social Life'
Parallel Sessions: Session 3A (5F) - Online Virtual Worlds and E-Commerce Websites
 
DC FieldValue
dc.contributor.authorLee, A
 
dc.contributor.authorChau, M
 
dc.date.accessioned2012-09-20T08:24:00Z
 
dc.date.available2012-09-20T08:24:00Z
 
dc.date.issued2011
 
dc.description.abstractIn this paper we propose a research agenda for studying the impact of query suggestion features on cognitive load and customer satisfaction during online shopping in e-commerce websites. Despite the popular use of query suggestion features in search engines and large e-commerce websites such as Amazon.com and eBay, there is little research in this area. Based on a review on prior literature in query suggestion and online shopping, a research model and five hypotheses are posed. A lab experiment is proposed to test the hypotheses and potential implications of the research are discussed.
 
dc.description.naturepostprint
 
dc.descriptionTheme: 'E-Life: Web-enabled Convergence of Commerce, Work, and Social Life'
 
dc.descriptionParallel Sessions: Session 3A (5F) - Online Virtual Worlds and E-Commerce Websites
 
dc.description.otherThe 10th Annual Workshop on E-Business (Web 2011), Shanghai, China, 4 December 2011.
 
dc.identifier.citationThe 10th Annual Workshop on E-Business (Web 2011), Shanghai, China, 4 December 2011. [How to Cite?]
 
dc.identifier.epage7
 
dc.identifier.hkuros207067
 
dc.identifier.spage1
 
dc.identifier.urihttp://hdl.handle.net/10722/165800
 
dc.languageeng
 
dc.relation.ispartofProceedings of the 10th Annual Workshop on E-Business, WEB 2011
 
dc.rightsCreative Commons: Attribution 3.0 Hong Kong License
 
dc.subjectQuery suggestion
 
dc.subjectE-commerce websites
 
dc.subjectCognitive load
 
dc.subjectCustomer satisfaction
 
dc.subjectPurchase intention
 
dc.titleThe impact of query suggestion in E-commerce websites
 
dc.typeConference_Paper
 
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<description.abstract>In this paper we propose a research agenda for studying the impact of query suggestion features on cognitive load and customer satisfaction during online shopping in e-commerce websites. Despite the popular use of query suggestion features in search engines and large e-commerce websites such as Amazon.com and eBay, there is little research in this area. Based on a review on prior literature in query suggestion and online shopping, a research model and five hypotheses are posed. A lab experiment is proposed to test the hypotheses and potential implications of the research are discussed.</description.abstract>
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<title>The impact of query suggestion in E-commerce websites</title>
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