The Risk-Taking of Excluded Consumers: Social Exclusion and Financial Decision


Grant Data
Project Title
The Risk-Taking of Excluded Consumers: Social Exclusion and Financial Decision
Principal Investigator
Dr Wan, Wen Echo   (Principal investigator)
Co-Investigator(s)
Dr Jiang Yuwei   (Co-Investigator)
Dr Chen Zhansheng   (Co-Investigator)
Duration
30
Start Date
2011-12-31
Completion Date
2014-06-30
Amount
352434
Conference Title
Presentation Title
Keywords
social exclusion, financial decision, money, risk-taking, focus on gain
Discipline
Marketing,Psychology
Panel
Business Studies (B) (under H Panel before 2011/12)
Sponsor
RGC General Research Fund (GRF)
HKU Project Code
HKU 755511B
Grant Type
General Research Fund (GRF)
Funding Year
2011/2012
Status
Completed