Browsing by Author Levy, E

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Showing results 2 to 4 of 4 < previous 
TitleAuthor(s)Issue DateViews
 
Moral Identity and Brand Anthropomorphism
Proceeding/Conference:Association for Consumer Research Conference
2017
54
 
2016
51
 
The influence of social exclusion on consumer preference for anthropomorphized brands
Proceeding/Conference:Annual Conference of the European Marketing Academy, EMAC 2015
2015
89